How much for a small business website in New York City? Research, interesting results and conclusions.
Market research and knowing your competition is a crucial aspect of any successful business. If you don’t know the prices your competitors are charging, or the saturation level of your niche market, you are operating in the dark. One way to discover the state of the freelance web design market is to publish a fake job request and see how your competitors respond. (I realize some may find this approach a bit underhanded, but I found it to be an effective way to learn about your competition). The easiest and most basic research can be accomplished with a job posting on CraigsList. I recently submitted a web design ad for the NYC marketplace and have gathered the results, along with my conclusions, below. read more